Empire Red was born September 2002. Owner Susan Peterson had an idea to use her favourite colour in her business name. The result was the catchy Empire Red.
Empire Red’s owner Susan has many passions including food, music, art and beautiful surroundings. From an early age as far back as she can as remember she placed importance on the way things looked.
Starting her career in the fashion industry allowed her to source and travel all over the world sourcing fabric and garments. After establishing herself in the fashion industry, as a National Womenswear Buyer, Susan felt the need for a new challenge. She redirected her creativity and marketing experience into Interior design and decoration.
While studying Susan quickly realised her lifelong passion for fabrics, colours and design. She wanted to help people make their homes beautiful.
In 2006 Empire Red opened a studio space at 334 St Georges Road Fitzroy North. After a few years in Fitzroy North Susan decided the time was right to develop her studio into a small retail shop to show off her range to the public. With red adorning the walls, a wallpaper feature, a few furniture pieces, homewares and the redefined name Empire Red Interiors she was now ready to show off this new look to the passing traffic. With regular shop hours, Empire Red Interiors has grown its reputation around the local area for interior items for your home with a touch of difference.